Marketing of goods and services using a digital channel. Apart from SEO, other ways include social media marketing, email campaigns, creation of engaging content, among others. It increases awareness, engagement, and conversion.
Design and building of creative and functional websites. Includes responsible code, CMS integration to assure full usability on various devices.
Social media marketing is the process of using social media platforms like Facebook, Instagram, and Twitter to market a product or service. It is the process of increasing awareness about a brand, generating traffic, and driving sales through proper content and frequent interactions.
App Development: App Development can be best defined as the creation of software applications meant for use in hand-held or desktop computing. The design of the user interface, coding, and testing of software application functionality are combined to provide the user with a bespoke application delivering the core functionality desired by the user and at the same time increasing user engagement of the app.
Creative Design is the definition attached to the representation of something through appearance and concept. It can be a graphic, logo, or marketing material that should be able to articulate a message of a brand with an increased visual appeal and viewer/user/customer engagement.
Content Marketing: A strategic marketing approach, Content Marketing is focused on creating and distributing valuable, relevant content to attract and retain a clearly defined audience. This is a content format which goes toward developing loyal customers who drive profitable action. This may be in the format of blogs, videos, social media posts, or a similar formatted piece of content.
It increases website visibility in all search engines, such as Google. This may include the optimization of content, keywords, and site structure in order to be ranked high in a search result page through organic traffic that builds an online presence.
Social media optimization/management focuses on improving the brand's visibility by making it more interactive on social platforms. It involves many activities, from creating great engaging content to customer interaction management and analysis of the performances, leading to a solid online community and increased customer engagement.
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